These statuses include Open , Complete , In Review , In Progress , On Hold , In Review , To Do , and Needs Revision. You can also set custom fields when creating tasks for automation, and you can view the included Getting Started Guide to make full use of this template.

For an all-in-one product strategy solution, use this template in combination with our Product Launch Checklist and other templates. You can use these project roadmap templates when launching your next product, enabling you to edit and customize the template based on your unique requirements.

You can easily organize your product launch plan from beginning to end with this exhaustive template. This product launch template is also downloadable in a variety of formats depending on the program you use, including MS Word, Google Docs, Apple Pages, an editable PDF, or a browser version. It offers the perfect way to visualize your product strategy at every step, with the ability to see each task on your project timeline.

You can also color code the project to keep track of each task and time period along the timeline. Like the MS Word Product Launch Plan Template, this product launch template is available in nearly any format you need.

You can use it in Microsoft Excel, MS Word, PowerPoint, Apple Pages, Apple Keynote, Google Docs, Google Sheets, and Google Slides. You can also download it in an editable PDF format. The right product launch templates will cover every aspect of your launch and make it easy to follow along as you prepare for a new release.

If you need a high-quality product management solution for your business, ClickUp is here to give you what you need with dynamic product management software that can take your product launch capabilities to the next level. Visit our Help Center for support. Templates 10 Free Product Launch Templates in Excel, Word, and ClickUp Erica Dias ClickUp Contributor.

February 13, 10min read. What is a Product Launch Template? What Makes a Good Product Launch Template? ClickUp Product Launch Checklist Template 2.

ClickUp Gantt Chart Product Launch Template 3. ClickUp Product Launch Timeline Template 4. ClickUp Product Launch Milestones Template 5. ClickUp Product Launch Categories Template 6. ClickUp Product Launch Board Template 7.

ClickUp New Product Development Template 8. ClickUp Product Strategy Template 9. Microsoft Word Product Launch Template Excel Product Launch Template. Download This Template. Business Cards. Gift Certificates. Price Lists. Rack Cards. Yard Signs.

Door Hangers. Mood Boards. Album Covers. Magazine Covers. Podcast Covers. Google Classroom Header. Blog Header. Email Header. Twitch Profile Banner. Twitch Overlay. Twitch Offline Banner.

Twitch Panel. LinkedIn Banner. Eventbrite Banner. Soundcloud Banner. Zoom Backgrounds. Digital Signage. Digital Display Photo Collage. Print Banners. Banner 4' x 6'. Banner 2' x 6'. Roll Up Banner 3' x 6'. Roll Up Banner 2' x 5'. Banner 2' x 8'. Teaching Aids.

Lesson Plan. Concept Map. Report Card. Concept Maps. Accountability, collaboration, and resources are brought together under one interface, helping you stay on track towards a successful launch. You'll get hundreds of hours back every week that were spent managing the launch process, so you can launch better, faster, and smoother.

Benefits of Using Lylli LaunchTools - Increased ROI: With Lylli LaunchTools, you'll see a significant return on resources. Obstacle Prediction: You can foresee obstacles and avoid pitfalls, improving your chances of success.

Get Started with Lylli LaunchTools Today Contact Us for a Demo: To see how our GPS navigation platform can help you Navigate your next launch, contact us for a demo by emailing Rajiv connectastrategy. com or Lynn connectastrategy.

Don't settle for a mediocre product launch. Use Lylli LaunchTools to create a better, faster, and smoother launch that maximizes your resources and empowers your team members.

This webinar shows you how this is possible and how to enhance your existing product launch planning process.

Frequently asked questions. Is Lylli LaunchTools a Project Management Software? Is Lylli LaunchTools easy to use?

Does Lylli LaunchTools offer a Free Trial? Who is this Masterclass for?

Want to plan an incredible launch event? Check out our launch event guide to learn the process and discover 10 amazing launch event ideas! A product launch event is a series of activities designed to debut a new product on the marketplace. Product launches can be in-person events 10 Product Launch Event Ideas · Social Media Hype · Tell a Story to Grab Your Audience · Let Attendees Try Your Products Out · Product Launch Event Swag · Create

Free Product Launch Events - To see how we do product launch event planning here at Airtable, download this free product launch template. How to organize a successful product launch event Want to plan an incredible launch event? Check out our launch event guide to learn the process and discover 10 amazing launch event ideas! A product launch event is a series of activities designed to debut a new product on the marketplace. Product launches can be in-person events 10 Product Launch Event Ideas · Social Media Hype · Tell a Story to Grab Your Audience · Let Attendees Try Your Products Out · Product Launch Event Swag · Create

The goal is to deliver a win-win for you and your attendees: Your attendees have a good time and maybe even win a prize. When should you hold the event?

Product launches can be held on the day the product is released or as a teaser several days before the release. Product launches as a whole should also be timed according to the time of year. Perhaps the product makes for an excellent Christmas gift.

If so, then make the product launch event planning conference a holiday event. You can also explore industry-specific holidays or explore times of the year when the industry sees a peak in activity. These are the optimal times for hosting your event.

At the product launch event, your goal is to market the product. But you also have to market the event itself. In the weeks leading up to the big day, put together an online marketing strategy to attract attendees. It might involve a combination of social media posts, email newsletters, press releases and perhaps even offline methods.

You can even hold a social media contest with the winner winning a free event ticket, or even the product itself, which will be presented to the winner at the event.

There are hundreds of ways to market a launch event. For more detailed ideas, check out these free resources:. After a few days, the hype will die down. The day after the event , though, presents a small window of opportunity to keep the hype going just a bit longer. Use the same strategies you did for the pre-event marketing.

This includes lots of social media activity, continuing use of the event hashtag, and sending out newsletters. Trying something new that your audience will respond to is easily one of the best ways of cutting directly through the noise.

A perfect example of this would be when fashion brand Moschino used puppets to launch its latest clothing line at a runway event. All you need to do is find your own version of this, and run with it.

Sometimes, all you need is that little bit of inspiration in order to get the creative juices flowing. With virtual and hybrid events, anything and everything is possible, which we know first hand at iVent having helped countless brands launch their products in a virtual or hybrid space.

We help turn all event ideas into a successful reality. For more help with your product launch, simply get in touch. Achraf Kibir. Nikita Ovcinnikovs. Like what you've found? Our teams have even more knowledge to share with you so get in touch.

Contents 11 min read. If you are, then this will be the post for you. What is a Product Launch? One more thing: The product launch event ideas will apply to both hybrid and virtual events, which gives you a lot of scope in terms of what you can take and apply to your own events!

Social Media Hype Look at any blog post identifying product launch event ideas and we can guarantee they will mention social media to some degree. Tell a Story to Grab Your Audience Stories sell, they also sell products when utilised effectively.

Use this idea wisely. Things like this are great at driving engagement and interest in your events. Facilitate Networking You might be wondering: How can you facilitate networking at a product launch event? Run Competitions Organisers of product launch events run competitions all the time in order to garner interest in their events.

Choosing to run a competition at each of these stages comes with a unique set of benefits: Before the Event: Builds hype leading up to the event, and encourages people to attend. During the Event: Directs the attention of your attendees to certain aspects of your product launch in order to enter i.

After the Event: Again, builds hype for your product launches and encourages potential attendees to engage with you. Product Launch Party You might think that a product launch party is only possible if all of the attendees are there in person physically.

Distribute Product Launch Event Surveys Like event competitions, organisers can choose to distribute product launch event surveys at multiple stages of the process, either before, during, or after the event. Try Something Different This product launch event idea is arguably the most important of them all.

Anything is possible when you utilise the right product launch event platform. Written by: Nikita Ovcinnikovs See more by Nikita Ovcinnikovs. Related Posts. Virtual Events. LinkedIn is considered the best lead-generation platform due to its organic reach.

The crux is to remain active and maintain consistency across platforms. So eye-catching graphics and videos can get the attention on LinkedIn with maximum impact for your event. It is not just the text that catches the eye but the visuals and multimedia elements you add to event marketing collateral.

Multimedia can enhance your content and is an integral part of your guide to event marketing. It can be used in different formats such as images, videos, audio, animations, and interactive elements, making the message delivery impactful and attention-grabbing.

Consider the following before choosing the multimedia elements for impact at your product launch event. Choose your multimedia elements wisely, as each can enhance the content differently and have a profound impact.

It can entice your target market to try the product, as you allow them to learn how to use it and feature benefits that deliver value for them.

Follow these guidelines for an excellent product demo:. Creativity, uniqueness, and authenticity are the critical elements for a great product launch event.

Interactive product stations and demos can help you captivate your audience. Product demos are the best ways to showcase the features and benefits of your product to attendees at the event and let them have in hand experience.

More Creative product launch event ideas involve product stations and booths that offer an immersive experience for the attendees. If you already have too much in your bucket, you can contact a leading events marketing agency to create booths and stations that deeply connect with the attendees and convey a compelling brand image.

Source: Instagram. Everyone has loyalty to their favorite brands. Involving sponsorship and co-branding opportunities for a brand launch event is always great.

Sponsorship and co-branding allow you to promote your event to a broader audience, build brand awareness, boost engagement, and achieve a win-win game for all the players. But which sponsor or brand to choose and reach out to? Consider the following tips to get the answer.

As a pro tip, always remember that sponsors and brands partnering before the event leads to a true collaboration and brings experience to life. In , Tesla organized a high-profile product launch event for its Model 3 electric car at the Tesla Design Studio in Hawthorne, California.

The event was live-streamed to a global audience and featured an impressive light show and dramatic unveiling of the affordable electric vehicle. Source: Tesla.

Adidas launched its Futurecraft 4D sneakers in with a creative product launch event in New York City. The event incorporated futuristic aesthetics and immersive technology, such as holographic displays and interactive installations, to showcase the unique 3D-printed midsole technology used in the sneakers.

Source: Adidas. Gamers could try the motion-controlled gameplay before buying, creating excitement and word-of-mouth marketing.

Source: Nintendo. Google Glass debuted in with a daring skydiving demonstration. Source: Google. Customers could use the IKEA AR app to visualize how furniture pieces would look in their homes.

This interactive approach brought the catalog to life, offering a unique and engaging way to explore products.

Video

Free Product Launch Events - To see how we do product launch event planning here at Airtable, download this free product launch template. How to organize a successful product launch event Want to plan an incredible launch event? Check out our launch event guide to learn the process and discover 10 amazing launch event ideas! A product launch event is a series of activities designed to debut a new product on the marketplace. Product launches can be in-person events 10 Product Launch Event Ideas · Social Media Hype · Tell a Story to Grab Your Audience · Let Attendees Try Your Products Out · Product Launch Event Swag · Create

A perfect example of this would be when fashion brand Moschino used puppets to launch its latest clothing line at a runway event. All you need to do is find your own version of this, and run with it.

Sometimes, all you need is that little bit of inspiration in order to get the creative juices flowing. With virtual and hybrid events, anything and everything is possible, which we know first hand at iVent having helped countless brands launch their products in a virtual or hybrid space.

We help turn all event ideas into a successful reality. For more help with your product launch, simply get in touch. Achraf Kibir. Nikita Ovcinnikovs. Like what you've found? Our teams have even more knowledge to share with you so get in touch.

Contents 11 min read. If you are, then this will be the post for you. What is a Product Launch? One more thing: The product launch event ideas will apply to both hybrid and virtual events, which gives you a lot of scope in terms of what you can take and apply to your own events!

Social Media Hype Look at any blog post identifying product launch event ideas and we can guarantee they will mention social media to some degree. Tell a Story to Grab Your Audience Stories sell, they also sell products when utilised effectively. Use this idea wisely. Things like this are great at driving engagement and interest in your events.

Facilitate Networking You might be wondering: How can you facilitate networking at a product launch event?

Run Competitions Organisers of product launch events run competitions all the time in order to garner interest in their events. Choosing to run a competition at each of these stages comes with a unique set of benefits: Before the Event: Builds hype leading up to the event, and encourages people to attend.

During the Event: Directs the attention of your attendees to certain aspects of your product launch in order to enter i.

After the Event: Again, builds hype for your product launches and encourages potential attendees to engage with you. Product Launch Party You might think that a product launch party is only possible if all of the attendees are there in person physically. Distribute Product Launch Event Surveys Like event competitions, organisers can choose to distribute product launch event surveys at multiple stages of the process, either before, during, or after the event.

Try Something Different This product launch event idea is arguably the most important of them all. Anything is possible when you utilise the right product launch event platform. Written by: Nikita Ovcinnikovs See more by Nikita Ovcinnikovs.

Related Posts. Virtual Events. Get started on your events. Product launches can be held on the day the product is released or as a teaser several days before the release.

Product launches as a whole should also be timed according to the time of year. Perhaps the product makes for an excellent Christmas gift. If so, then make the product launch event planning conference a holiday event.

You can also explore industry-specific holidays or explore times of the year when the industry sees a peak in activity. These are the optimal times for hosting your event.

At the product launch event, your goal is to market the product. But you also have to market the event itself. In the weeks leading up to the big day, put together an online marketing strategy to attract attendees.

It might involve a combination of social media posts, email newsletters, press releases and perhaps even offline methods. You can even hold a social media contest with the winner winning a free event ticket, or even the product itself, which will be presented to the winner at the event.

There are hundreds of ways to market a launch event. For more detailed ideas, check out these free resources:. After a few days, the hype will die down.

The day after the event , though, presents a small window of opportunity to keep the hype going just a bit longer. Use the same strategies you did for the pre-event marketing. This includes lots of social media activity, continuing use of the event hashtag, and sending out newsletters.

The whole idea is to keep discussion of the product going weeks after its release. Product launch event planning provides guests a firsthand look of the newly released product or service.

Then, it separated the event into short product launch videos. Finally, it shared them on its Made by Google YouTube channel. Google revealed the arrival of the new flagship series phone, the Pixel 5. It also presented new Chromecasts and Nest Audio smart speakers. All with a pre-recorded, high-production quality video.

One advantage of broadcasting a pre-recorded video for your virtual product launch is you can edit mistakes or glitches that happen with your products. This removes any chance of embarrassment when presenting a new product in front of a live audience.

Many tech companies use this tactic. It offers a seamless, high-production quality event, free from technical difficulties. Apple is probably the most renowned brand when it comes to product launch event examples. So when it came to the official product launch in October, Apple was confident the event would be a success.

The Apple Event debuted the new iPhone 12, HomePod mini smart speaker, and wireless chargers. All in a pre-r ecorded, hour-long segment live-streamed on its website and YouTube. During part of the live stream, CEO Tim Cook presented on stage at the Steve Jobs Theater. In front of an empty audience.

This segment was pre-recorded, but it still gave the live stream the excitement and feeling of in-person product launches. HubSpot came up with a truly unique, fully virtual product launch event. It delivered an immersive online experience to its attendees. All through an entirely customized event platform.

The audience experience was undoubtedly the focus. HubSpot planned and scheduled handpicked content from leading experts. It then allowed attendees to create their own personalized agendas. This life-like experience united attendees and left a lasting impression on them. INBOUND takes a lot of time and effort.

But, it is a clear virtual product launch event example that shows that focusing on participant engagement does pay off. Dreamforce is a monumental annual event. Salesforce brings its community together to praise all trailblazers. Millions attend from worldwide to share success stories and get tips from one another.

It offers online live streaming so that attendees can treat the product launch event just as they would if they were there in person. On its event page , it gives instructions on how participants can make the most of the virtual experience.

Its event planners use hashtags to encourage user-generated content UCG and comments. They incite the whole audience to use the hashtag. No wonder this is a product launch event example that went viral.

Designers, video pros, and other content creators attend this hybrid product launch event. They use it to network, enhance their skills, and get inspired. Given that Adobe is all about creative tech, it presents a range of visuals that never fail to impress.

A bonus of MAX is that it creates a huge amount of archived content. Every keynote. Most individual sessions. Posted online straight after the conference.

This way, attendees can go back and refresh their memories of how amazing the event was. Sony revealed the PS5 online through its website and partners YouTube and Twitch.

Over 7 million people watched the hour-long presentation. Of those 7 million, a staggering 4 million watched the entire presentation. Later, Sony encouraged existing PlayStation customers to enter their contact details and PlayStation ID on their website. This was for a chance to receive a limited invite-only chance to pre-order a PS5.

The exclusivity of receiving a pre-order email gathered more buzz online while anxious fans waited until the official launch day. A couple of months after, Sony was ready for the official product launch. To stop loyal fans from camping out in front of stores, it organized a virtual-only product launch.

On the first day. It partnered with stores worldwide to ensure that no PS5s were sold in stores on the day of the virtual-only launch. Tesla CEO Elon Musk asked Tesla Chief Designer Franz Von Holzhausen to test how bulletproof the Cybertruck was.

He ended up breaking the window. So, perhaps not quite as planned. Or perfectly on cue? This may have been a guerrilla marketing tactic. Tesla might have used this surprise to promote their product.

After all, it did go viral! This is to say that a counterintuitive approach can be effective. Perhaps you could take some small inspiration from this.

Volkswagen decided to adapt its auto show to a virtual event. It also made it free of charge to reach as many people as possible. The creative minds at Volkswagen developed an interactive, 3D virtual event that allowed users to click around and explore the display space. This virtual product launch event example lasted 2 weeks.

It was a fully immersive experience that attendees could interact with whenever they wanted. Another benefit of hosting the virtual event? Users could easily swap out and try new colors on every car model. Nike worked with the makers of NBA 2K20 for the first-of-its-kind gaming and sneaker partnership.

This was to celebrate the NBA season tip-off in October NBA 2K20 players had the opportunity to complete minigames for a chance to win up to 10 pairs of limited edition Nike shoes.

Throughout the season, NBA 2K20 and Nike announced when new minigames were available to compete in the game. A great lead collection tactic. It might be difficult to launch a new video game like in this product launch event example. Consider running your virtual product launch before the start of an important season that is relevant to your audience.

Ford decided to recruit actor and spokesman Denis Leary as a host. He led a pre-recorded product reveal that was live-streamed on its Facebook and YouTube channels. The minute show gathered an impressive 1.

Sometimes an actor can be more engaging than a CEO, so consider this when looking for a host. For Unpacked , Samsung live streamed the arrival of its new Galaxy S21 and smart earbuds on its website and YouTube. The pre-recorded live stream featured several presenters on stage, with cut-scenes showing each new product.

Like other virtual product launch event examples, Samsung enhanced the performance and drama of the presentation by filming on a real stage.